On 3 February, 2021 – the Faculty of Information and Communication Technology (ICT Mahidol) organized a special lecture on “UX Design and Journey of Startup” for its 2nd year undergraduate students who are studying in the course, ITCS335: Introduction to E-business Systems via Microsoft Teams. The session was honored to have an ICT Mahidol Alumnus Batch 2, Mr. Panupong Matangkarat, Innovation lab Manager (UX Designer) of Ayudhaya Capital Services and CEO of KLA (Edtech), as the keynote speaker. During the session Mr. Panupong Matangkarat introduced basic concepts of UX Design, and shared some experiences of running a startup company to all students.